New Article: Weiss, The Politics of Yiddish in Israeli Popular Culture

Weiss, Shayna. “Shtisel’s Ghosts: The Politics of Yiddish in Israeli Popular Culture.” In Geveb, March 6, 2016.

 

URL: http://ingeveb.org/blog/shtisel-s-ghosts-the-politics-of-yiddish-in-israeli-popular-culture

 

Extract

The popular embrace, in newspapers and talkbacks, of Shtisel’s Yiddish stands in contrast to the unease with which Arabic is received in Israeli society, even on television; Yiddish is a softer, safer other for mainstream Jewish Israeli viewers. Yet Yiddish is not feminized and defanged, because Shtisel succeeds in challenging those stereotypes by displaying the breadth of Yiddish in the Israeli Hasidic context. Shtisel also humanizes Israeli Haredim, whose reputation among secular Israelis is often stereotyped to the point of invoking anti-Semitic tropes. Not all non-Hebrew languages in Israel are created equal.

New Article: Barak-Brandes, Mothers in Contemporary Israeli TV Commercials

Barak-Brandes, Sigal. “‘And she does it all in heels’: Mothers in Contemporary Israeli TV Commercials.” Feminist Media Studies (early view; online first).

 

URL: http://dx.doi.org/10.1080/14680777.2016.1178160

 

Abstract

Although numerous studies have examined the image of women in advertising, the current study is exceptional in looking at the representations of motherhood and mothering practices in contemporary Israeli TV commercials, in an attempt to shed light on the ideological messages they reflect and promote. Sixty-four TV commercials were analyzed using critical discourse analysis. In many ads the mother is depicted as aesthetically pleasing and shapely. This inclusion of the beauty myth in all its cruel demands into the can-do mother myth, could lead Israeli women to a sense of failure as they compare themselves to the glamorous image in the ads and invariably fall short. The hetero-couple-headed nuclear family shown in many ads seems to be a conservative manifestation of the assumption that the “good mother” exists only in the framework of the normative family unit. It seems that in the context of the advertising genre, these are products that lie at the heart of family and couple relationships, and that it is therefore possible to speak of the commodification of the family. The study also found progressive images of the clever, resourceful mother alongside the pathetic, ridiculed one—a new kind of a “bad mother.”

Thesis: Gilichinskaya, IDF Soldiers in Recent Israeli and Palestinian Cinema

Gilichinskaya, Yulia. All Sides of a Soldier: Representation of IDF Soldiers in Recent Israeli and Palestinian Cinema, MFA Thesis. State University of New York at Buffalo, 2016.

 

URL: http://gradworks.umi.com/10/01/10013504.html

 

Abstract

The Israel Defense Force (IDF) is a powerful military structure that defines social and cultural discourse in addition to existing as a military body in Israel and occupied Palestinian territories. Cinematic representations of IDF soldiers in recent Israeli and Palestinian cinema are emblematic of the social and cultural processes accompanying the development of the conflict. Responding to the events following the Second Intifada, Israeli and Palestinian films began to represent IDF soldiers in new ways. Soldiers depicted as victims, as members of marginalized groups, or in the background of the narrative appear in recent Israeli films. Palestinian cinema after 2000 offers representations of the IDF as the military machine and on the periphery of the plot.

 

 

 

New Article: Chyutin, Female Modesty in Judaic-Themed Israeli Cinema

Chyutin, Dan. “‘The King’s Daughter is All Glorious Within’: Female Modesty in Judaic-Themed Israeli Cinema.” Journal of Jewish Identities 9.1 (2016): 39-58.

 

URL: https://muse.jhu.edu/article/614551

 

Extract

In the latter months of 2011, the issue of female marginalization within Judaism became the focus of a heated debate in Israeli public discourse. During this period, the national press reported on a variety of incidents involving Judaic exclusionary practices: for example, male Israeli Defense Forces (IDF) soldiers purposely leaving an official ceremony because it involved a female singing performance; ultra-Orthodox men spitting on a thirteen-year-old girl who was dressed ‘indecently’; and women being harassed on buses for not observing gender separation by moving to the back. These and other similar occurrences were denounced by secular politicians and media, and even prominent figures within the observant community spoke against the spread of segregation. Concurrently, Israeli citizens took to the streets on more than one occasion in support of the victims of Judaic discrimination. The social uproar around these events signals a growing awareness within Israeli society of the patriarchal facets of Judaic practice and their control and oppression of women. This understanding recognizes that the Bible, as a text written by and for men, situates women as the quintessential Other, and thus acts as the condition for an institutional marginalization of womanhood that covers all spheres of Jewish religious life. With reference to this state of affairs, the Judaic demand for sexually-based tzniut (modesty), visible in the aforementioned incidents, has become particularly important for Israeli feminist critique. As Shira Wolosky explains, Judaism’s modesty discourse has defined the danger of women as “that of ‘ervah, a nakedness that contains an erotic element and requires covering.” In protection of a supposed male vulnerability, the Judaic world sought to contain this danger by imposing detailed disciplines [on] women, regulating their seating in the synagogue, eating at feasts, and positioning in recreational and education settings, alongside myriad and multiplying regulations of dress, hair covering, greetings, deportment and, in the ultra-Orthodox world, also work spaces and public travel. These measures, which may be collected under the general heading of mechitzah (separation), engender Foucauldian ‘analytic spaces’ that ‘provide fixed positions’ and establish operational links as means of social regulation. As such, they become obvious targets for the feminist appreciation of female subjectivity under Judaism. Cognizant of the oppressive implications of the mechitzah, religious feminist discourse does not call for its abolishment but rather attempts to reinterpret it; for example, by looking at modesty-regulated spaces as offering opportunities for women to express and strengthen a self-conscious identity, or by expanding the purview of modesty to all members of the community so as to help them ‘view themselves [not] according to the images of each other that have been generated through generations of cagey anxiety and misguided notions, but in the far more forgiving gaze of the divine.’ In contrast, Israeli secular feminist discourse, as reflected through the 2011 public debate on female marginalization, has been largely uninterested in such reasoning. Instead, it has defined feminism and Judaism as fundamentally incompatible, and therefore offered the breaking of mechitzah as the only proper solution for the religious woman’s plight. This position did not emerge ex nihilo. Rather, we find it mirrored in the proliferation of contemporary Israeli films that aim, so it seems, to stage scenes where religious Jewish (or ‘Judaic’) women transgress modesty norms in sexual and romantic contexts. As a genre, these filmic texts imagine observant women to be not only the principal victims of Israeli-Judaic reality, but also its primary challengers. Their challenge is seen as originating from a desire for sexual exploration, a desire that is deemed natural and thus inherently in conflict with Judaism’s artificial laws of sexual management. Accordingly, these works place their characters on a collision course with Judaism’s power structures, a process that ultimately necessitates they abandon their religiosity or live in painful tension with it. The goal of the following pages is to evaluate this corpus of media texts as manifesting the current Israeli secular critique of Judaic androcentrism.

 

 

 

New Article: Barak-Brandes, Ideologies of Motherhood in Contemporary Israeli TV Commercials

Barak-Brandes, Sigal. “Ideologies of Motherhood in Contemporary Israeli TV Commercials.” Communication, Culture & Critique (early view; online first).

 

URL: http://dx.doi.org/10.1111/cccr.12143

 

Abstract

This article is the first to scrutinize representations of motherhood and mothering practices in contemporary Israeli TV commercials in an attempt to shed light on the ideological constructs that these representations reflect and promote. I employ critical discourse analysis to identify the major recurring features in commercials that represent mothers and mothering. These features indicate advertising’s ability to mobilize the patriarchal ideology of motherhood while using different thematic motifs, and such a mobilization of ideology occurs in the case of both antiessentialist and essentialist messages on motherhood. These different messages complete and complement each other, while in the end they enable advertising to exploit cultural norms and expectations in the service of the marketing and promotion of commodities.

ToC: Jewish Film & New Media 4.1 (2016; special issue on genres)

Jewish Film & New Media

Volume 4, Number 1, Spring 2016

Table of Contents

SPECIAL ISSUE: GENRES IN JEWISH AND ISRAELI CINEMA

Guest Editors: Yaron Peleg and Yvonne Kozlovsky-Golan

 

New Article: Hakak, The Israeli Haredi Minority through the Camera’s Lens

Hakak, Yohai. “Filmed ‘Not During the Sabbath’: The Israeli Haredi Minority through the Camera’s Lens.” Visual Ethnography 4.2 (2015).
 
URL: http://www.vejournal.org/index.php/vejournal/article/view/80
 
Abstract

The Haredi (Jewish Ultra Orthodox) minority in Israel has an increased visibility in Israeli media in recent years. Many of its representations are negative and stereotypical. This article is an analysis of a documentary series about this minority group that the author co-directed also in an attempt to challenge these stereotypes. The article analyses the process of production of the series and the many decisions that had to be taken during it. It explores the difficulties in challenging the key stereotypes, especially in the context of Israeli commercial television.

 

 

 

New Article: Ozeri, The 2015 Jerusalem Biennale for Contemporary Jewish Art

Ozeri, Ram. “The 2015 Jerusalem Biennale for Contemporary Jewish Art.” Nashim 29 (2015): 142-6.
 
URL: http://www.jstor.org/stable/10.2979/nashim.29.142
 
Abstract

The Jerusalem Biennale is a platform for professional artists whose current work relates, in one way or another, to the world of Jewish content within the conceptual framework of contemporary Jewish art. It does not attempt to answer the questions of what contemporary Jewish art is, or whether there is such a thing at all. The Biennale endeavors to create spaces where the discussion can take place and develop.

Many people view the fields of “Jewish art” and “contemporary art” as mutually exclusive. Jewish art is often associated with Judaica –traditional objects used in religious rituals – while contemporary art is characterized by the use of modern media such as video, sound, installation and performance, and by themes relevant to the present. The main challenge of the Jerusalem Biennale is to promote art that is both Jewish and contemporary. This focus offers a promising alternative to the conventional boundaries of Israeli art and opens the event up to the Jewish world at large.

 

 

 

New Article: Meiri, Sexual Violence as Represented in Israeli Holocaust-Related Cinema

Meiri, Sandra. “Visual Responses: Women’s Experience of Sexual Violence as Represented in Israeli Holocaust-Related Cinema.” European Journal of Women’s Studies 22.4 (2015): 443-56.

 

URL: http://dx.doi.org/10.1177/1350506815606439

 

Abstract

This article explores the function of Israeli narrative films’ persistent, albeit marginal, portrayal of women as victims of sexual violence during the Holocaust. While the marginalization of such characters may be attributed to the difficulty of representing sexually-related trauma/post-trauma, their portrayal attests both to the ubiquity of sexually-related crimes in the Holocaust and to its aftermath: namely, the persistence of women’s trauma. The first of the two waves of ‘retro films’ examined here evinces the importance of the visual, cinematic representation of women’s trauma. Its main function is to legitimize its disclosure through cinematic aesthetic/artistic mediation, for sexual violence was a crime committed against helpless victims. The second wave includes films made from the point of view of ‘the second generation’, and explores the topic further by dealing with the transmission of post-traumatic symptoms of women’s trauma to the second generation.

 

 

New Article: Bourdon & Boudana, Controversial Cartoons in the Israeli-Palestinian Conflict

Bourdon, Jerome, and Sandrine Boudana. “Controversial Cartoons in the Israeli-Palestinian Conflict: Cries of Outrage and Dialogue of the Deaf.” The International Journal of Press/Politics (early view; online first).
 
URL: http://dx.doi.org/10.1177/1940161215626565
 
Abstract

This article analyzes the controversies triggered by sixteen cartoons about the Israeli-Palestinian conflict, published in nine western countries between 2001 and 2014. For this, we use E.D. Hirsch’s distinction between the meaning of a text—which refers to the author’s intentions—and its significance—which emphasizes the contexts of production and reception. Critics focused mostly on significance, defenders on meaning. Using this distinction, we first examine the rhetoric of cartoons: stereotypes linked to antisemitism (accusations of deicide and blood libel), use of the Star of David as metonym of Israel, disputed historical analogies (between Israeli policy and Nazism or Apartheid). Second, we analyze four levels of contextual interpretations that have framed the debates: the cartoon as genre, the ethotic arguments about the cartoonist and/or newspaper’s track record, the cartoons’ historical and transnational intertextuality (especially with the Arab press), and the issue of audiences’ sensitivities. We analyze the complex exchanges of arguments that led mostly to a dialogue of the deaf, but also, in some cases, to partial agreement on the offensive character of the cartoons. We conclude that this methodology can be applied to other controversies around popular political texts, which offer similar characteristics.

 

 

 

New Article: First, Common Sense, Good Sense, and Commercial Television

First, Anat. “Common Sense, Good Sense, and Commercial Television.” International Journal of Communication 10 (2016): 530-48.

 

URL: http://ijoc.org/index.php/ijoc/article/view/3551

 

Abstract

In an era when identity is a hybrid process, it is interesting to examine whether and how it is possible to glean the presence or absence of certain cultural groups from their representations in a given culture. To do so, I employ two key Gramscian concepts: common sense and good sense. Using three research reports (from 2003, 2005, and 2011) that employed content analysis techniques, this article assesses the visibility of various subgroups in Israeli TV programs and majority-minority power relations in a variety of genres on commercial channels in the prime-time slot. This article focuses on three aspects of identity: nationality, ethnicity, and gender.

 

 

 

New Article: Peri-Bader, Everyday Experience in Israeli Cinema

Peri-Bader, Aya. “Everyday Experience in Israeli Cinema: The Port and the City’s Margins.” Emotion, Space and Society 18 (2016): 17-26.

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URL: http://dx.doi.org/10.1016/j.emospa.2016.01.003

 

Abstract

Representation of the port in Israeli cinema reveals a dialectic relationship to the concept of boundary and the possibilities that this suggests. A port is a physical place with a symbolic dimension, since it is an urban edge with various roles connected to both its environment and its users. The way it is presented leads to conclusions regarding its perceived urban atmosphere and related environmental affordances. Its inaccessibility to a look, a touch or movement indicates its limitations in realizing ambitions to escape a confining space, emerge from a crisis, or even just offer hope. An analysis of Israeli films shows that the port, as an urban edge, with historical, cultural and political contexts, is disconnected from the Israeli city fabric, and appears as a detached cinematic image in the way it is used and perceived. In this study I argue that when the protagonists arrive at the edge of the city in Israeli films, their actions have common features. In this cinematic universe the port serves as a site symbolizing rejection and denial of both sea and land, and concentration on daily life, the personal and the individual, thus producing unusual and sometimes unique human activity. Assuming that there are no innocent representations, and each one is therefore ideological (Comolli and Narboni, 1969), I trace the way urban portrayals of the physical environment are used as TEL Amediating images leading to the inner world of the characters and common, inter-subjective expectations and preferences. The research method is interdisciplinary and deals with an examination of the cinematic medium (structure, theme, characters and expression) from the spatial and architectural perspective (such as usage, form, geometry, materials, and borders).

 

 

 

New Article: Eyal & Te’eni-Harari, Advertising Food Products on Israeli Television

Eyal, Keren, and Tali Te’eni-Harari. “High on Attractiveness, Low on Nutrition: An Over-Time Comparison of Advertising Food Products on Israeli Television.” Health Communication (early view; online first).

 

URL: http://dx.doi.org/10.1080/10410236.2015.1026431

 

Abstract

This content analysis examines Israeli television food advertising. It compares 2008–2009 and 2012–2013, two periods immediately before and several years after regulatory, educational, and public-advocacy efforts have been advanced to raise awareness of and tackle the television–obesity link. Advertisements were drawn from a composite week sample aired on Israeli broadcast channels from 4:00 p.m. until midnight in each of the two periods. Nearly a quarter of ads were for food products, even after a significant drop over the years. The most common food categories included candies and sweetened drinks, whereas fruit and vegetables were among the least common products advertised. The most prevalent central message in food advertisements was that the product makes for an economically sensible purchase, with a much lower focus on the health qualities of the food products. Food advertisements were characterized by a very short duration and an increased reliance on emotional, rather than cognitive, appeal, especially in ads for low-nutrient foods. A significant increase was observed in 2012–2013 in the reliance on thin models in food advertisements, and these were most often associated with high levels of physical attractiveness, promoting the thin ideal. Findings are discussed in light of theory, previous research conducted worldwide, and audience effects. Implications are addressed for health and media industry regulation efforts.

 

 

 

Lecture: Danjoux, Political Cartoons and the Israeli-Palestinian Conflict

Political Cartoons and the Israeli-Palestinian Conflict

Wednesday, January 27, 2016 at 1:00 pm

CEREV Exhibition Lab – LB 671.00

1400 de Maisonneuve Blvd. W

Ilan Danjoux

Affiliate Assistant Professor

Azrieli Institute of Israel Studies

 

Danjoux

Despite growing analytical interest and explosive international attention, political cartoons remains on the outskirts of serious academic research. The visceral debate and violent reaction to both the Danish Cartoon controversy and the Charlie Hebdo caricatures only underscores the need for cartoon literacy. Using over 1,200 Israeli and Palestinian editorial cartoons published in the weeks preceding the outbreak of the Second Intifada, Dr. Danjoux will examine the cartoon’s relationship with violence and its ability to anticipate outbreak of conflict.

 

New Article: Yarchi, Imagefare’ as a State’s Strategy in Asymmetric Conflicts

Yarchi, Moran. “Does Using ‘Imagefare’ as a State’s Strategy in Asymmetric Conflicts Improve Its Foreign Media Coverage? The Case of Israel.” Media, War & Conflict (early view, online first).

 

URL: http://dx.doi.org/10.1177/1750635215620826

 

Extract

In their 2014 article in Terrorism and Political Violence, Ayalon, Popovich and Yarchi proposed a different strategy for states to better manage asymmetric conflict, presenting the notion of ‘imagefare’ – ‘the use, or misuse, of images as a guiding principle or a substitute for traditional military means to achieve political objectives’ (p. 12). The current study tests their theoretical framework, and examines whether the use of imagefare as part of a political actor’s conflict strategy improves its foreign image as presented by its ability to promote its preferred frames to the foreign press. The study compares the foreign media’s coverage of two recent rounds of the Israeli–Palestinian conflict, in one of which (operation ‘Pillar of Defence’) image considerations played a significant role in the Israeli policy-making process. Findings suggest that whenever a country uses imagefare as part of its strategy, it increases its ability to promote its preferred messages to the foreign press and to improve the country’s image.

 

 

 

New Article: Katz, Religion and Ethnicity in Israeli National Dolls

Katz, Maya Balakirsky. “Dressing Up: Religion and Ethnicity in Israeli National Dolls.” Religion & Gender 5.1 (2015): 71-90.

 
URL: http://dx.doi.org/10.18352/rg.10108  [PDF]
 
Dolls
 
Abstract

This article considers Israel’s national image both at home and abroad through the framework of Israeli costume dolls, looking specifically at the way that gender played a role in Israel’s national image as it travelled from domestic production to international reception. Initially, predominantly female doll makers produced three main types of Israeli dolls, but over time the religious Eastern European male doll triumphed in the pantheon of national types. Produced for retail sale to non-Hebrew speaking tourists by immigrant woman, the Eastern European religious male doll came to represent Israel abroad while the market pushed representations of the Middle Eastern Jewish woman and the native sabra child to the side-lines. This article examines the shift from the multi-ethnic collection of dolls as representative of the nation’s idea of itself to the privileging of the male Eastern European doll as representative of the normative image of Israel abroad.

 

 

ToC: Journal of Israeli History 34.2 (2015)

Journal of Israeli History, 34.2 (2015)

No Trinity: The tripartite relations between Agudat Yisrael, the Mizrahi movement, and the Zionist Organization
Daniel Mahla
pages 117-140

Judaism and communism: Hanukkah, Passover, and the Jewish Communists in Mandate Palestine and Israel, 1919–1965
Amir Locker-Biletzki
pages 141-158

Olei Hagardom: Between official and popular memory
Amir Goldstein
pages 159-180

Practices of photography on kibbutz: The case of Eliezer Sklarz
Edna Barromi Perlman
pages 181-203

The Shishakli assault on the Syrian Druze and the Israeli response, January–February 1954
Randall S. Geller
pages 205-220

Book Reviews

Editorial Board

New Book: Lavie, from HaBurganim to In Treatment (in Hebrew)

Lavie, Noa. From HaBurganim to . Tel Aviv: Resling, 2015 (in Hebrew).

 

Lavie

 

 

Against the flood of a global and local television genre considered “inferior” – “reality” TV – there are growing public, official, and scholarly voices who distinguish between purely commercial television and quality, or even artistic, television. The quality discourse, which originated in the United States, revolves mainly around serialized drama shows, which as a television genre is even a competitor to the cinema in its artistic innovation.

Israeli television is heavily influenced by this global quality discourse. Moreover, during the 1990s Israeli television was revolutionized with the privatization of the television market in Israel and the establishment of commercial TV channels and cable and satellite channels. This revolution enabled, in parallel with the institutionalization of the global quality discourse, the production of original Israeli TV drama series immeasurably higher than during the sole reign of the IBA. Accordingly, this book explores how the serialized television drama became a “quality” television genre which is treated as a work of art in every respect.

This book does not deny the possibility that there is such thing as “high art,” or television productions that bears artistic marks; but Noa Lavie’s sociological spotlight seeks to illumine the struggles and the social and organizational causes that defined, beginning in the 1990s and down to the first decade of the 2000s, drama series such as “The Bourgeois” or “In Treatment”, along with other series, as high-quality and artistic television. This is achieved through an analysis of interviews with prominent creators of television drama in Israel, analysis of TV reviews published in major newspapers, and an account of the institutional-organizational field and the technological, regulatory, and other changes it underwent in the early 1990s.

 

Dr. Noa Lavi is the head of the political communication division and a lecturer in the School of Government and Society at Tel Aviv-Yaffo Academic College.

 

 

 

New Book: Guez, Pre-Israeli Orientalism (in Hebrew)

Guez, Dor. Pre-Israeli Orientalism: A Photographic Portrait. Tel Aviv: Resling, 2015 (in Hebrew).

 

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This book explores the complexity of expression of Orientalist perceptions as it formed during the first three decades of the 20th century among the first waves of immigration. Photographs of the period, presenting the Jewish immigrants with oriental clothing and accessories, are impressed by the yearning to assimilate in the East and belong to an authentic native source an aspiration maintained but for a moment, until its collapse in the aftermath of the 1929 riots. Immigrants wanted to experience the east as a “reality” with which they were familiar prior to their arrival. Their experience was thus painted by the initial experience of representation. It was as if they walked into a carefully staged photograph, confined by its frame and its codes of interpretation. The immigrants arrived in the East, after “seeing” it countless times, envisioning it as an ancient homeland with which they that can easily renewed their ties.

The book focuses in particular photograph of Abraham Soskin, “Tel Aviv’s photographer.” It presents a comparative discussion of orientalist photographs of other Jewish photographers and photographs of local and European photographers of the era. The Pre-Israeli Orientalist gaze, as reflected in these photographs, is characterized by an ambivalent attitude to the East and the indigenous Palestinians. Members of the Zionist movements left Europe that marked them as Orientals and the Semitic race, and sought to adopt here local identity markers. At the same time, by referring to this identity they sought to establish their western superiority through the adoption of colonial and Eurocentric practices – thus gaining a sense of superiority that was deprived of them in Europe.
The photos studied in this book reveal the overt fantasy of Zionism while forming a the “New Jew.” Today they might stir curiosity, surprise, amusement or revulsion and even ethical and ideological rejections. These reactions raise questions concerning contemporary culture as much as they concern the culture of that time. They indicate that this is a particularly suitable platform for a multifaceted discussion on the formation of Zionist consciousness in contemporary contexts.

 

Dr. Dor Guez was born in the Baka neighborhood of Jerusalem. He is the founder of the Christian Palestinian Archive and serves as the chair of the Department of Photography at the Bezalel Academy of Arts and Design. As a scholar and an artist who displays his work in Israel and abroad, he focuses on the link between cultural discourse and national, political, and social reality in the Middle East, while examining the role of contemporary art in the composition process of historical narratives.